Prediction markets are booming. Why are their ads banned from the Super Bowl?

预测市场正蓬勃发展。为什么它们的广告在超级碗中被禁止？

Advertisements by the company Kalshi predicted a victory for Zohran Mamdani in the New York City mayoral election before the votes were counted and polls closed, Nov. 4, 2025.

2026-02-07 1013词晦涩

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With the boom has come backlash, though, not just from sports fans but also from sports leagues and public officials worried about the risk of rigged wagers where a player might balk for a bet. The NFL, for example, banned ads for prediction market sites including Kalshi, PredictIt, and Polymarket during the Super Bowl, citing concerns about legal gray areas and game integrity.

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